OTT

Business Strategy | Insights | OTT | Paid Media

Attribution and Dynamics in Online Advertising
ByBoris Bauer April 17, 2026August 31, 2026

This post delves into the core questions that underscore the importance of understanding attribution and dynamics in online advertising.

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B2B Marketing | OTT | Paid Media

LinkedIn’s New CTV and Live Event Ads: Precision Targeting for B2B Marketers
ByBoris Bauer April 17, 2026August 31, 2026

LinkedIn has just announced the launch of two exciting new ad solutions – LinkedIn CTV Ads and Live Event Ads

Read More LinkedIn’s New CTV and Live Event Ads: Precision Targeting for B2B Marketers